Embrace is tapping into the world of fish parents who care for the 75 million goldfish in America
Mayfield Village, OH – Embrace Pet Insurance swims against the tide, adding goldfish health insurance coverage to its customizable product range.
Now that Embrace Pet Insurance is intimately familiar with the cat and dog health insurance market in the US, the company is leveraging its actuarial and insurance knowledge and is announcing its new customizable goldfish insurance product.
Laura Bennett, Embrace co-founder and the only goldfish insurance actuary in the US, explains the rational for such a move. “Goldfish might seem to be one dimensional and unfeeling pets to the uninitiated, but underneath their scaly exterior, they really have a heart of gold. Those who welcome goldfish into their family reap a lifetime of emotion from these loving pets.”